US Growth Marketing Director

Marketing, Boston, Full Time, $150,000 / year

Job Description

Since 2006 we’ve helped the most innovative companies and HR leaders transform the employee experience to attract and retain top talent through employee benefits, strategic reward and recognition, and much more. Across the globe, over 700 of us work together to make the world a better place to work. As an ambitious, fast-growth, private-equity-backed, HR Tech SaaS company we’re flexible, inclusive, and keen to meet individuals who are passionate about positively impacting the future of work.

Your Role in Our Mission
You can help make the world a better place to work. We are looking for a strategic, commercially-focused B2B marketing leader who can inspire and guide the US growth marketing team to outperform our competition and drive awareness, demand generation, and revenue objectives for the US business to support our ambitious growth plans.

Key Responsibilities

Develop and implement the regional marketing strategy, focusing on New logo acquisition, retention and usage, client up/cross-sell, product marketing, and localized brand positioning
Work with the US leadership team to develop and deliver the US go-to-market strategy
Manage and develop a geographically distributed team of growth, field, client, and product marketers
Develop and deliver brand, demand generation, and customer marketing strategies, campaigns, and programs across core market segments
Build strong relationships with external agencies and industry influencers to deliver on brand and growth goals
Maintain a strong understanding of the market and use market and client insight to identify market opportunities
Plan and manage the regional marketing budget to optimize return on investment
Report on key performance metrics aligned to shared OKRs and global marketing objectives
Effectively manage large-scale owned events and trade shows

Skills

Proven success in leading and developing high-performing B2B (ideally B2B2C) marketing teams, ideally within a product-led tech SaaS business
Strong financial acumen and data-driven approach
Ability to build strong relationships and alignment with sales, product, and customer success organizations
Proven experience in a successful new market entry within the Americas
Experience of working with globally dispersed teams
Ability to think creatively and apply this to problem-solving
Experience in developing and implementing partnership marketing strategies
Proficiency with marketing automation platforms (ideally Hubspot) and Salesforce CRM

The Interview Process

Telephone call with a member of the Talent Acquisition Team
First stage interview with Sales Director and Interim US Growth Marketing Director
Assessment Stage with CMO, Sales Director and Interim US Growth Marketing Director
Meeting with our Managing Director

Be comfortable. Be you.

At Reward Gateway, we want all of our employees to feel comfortable bringing their passion, creativity, and individuality to work. We value all cultures, backgrounds and experiences, as we truly believe that diversity drives innovation. Express yourself, join our community and help us Make the World a Better Place to Work.

We hire BETTER.

From perks to people, our BETTER approach to hiring earns us more trust, happier people, and more world-class talent that helps us to make the world a better place to work. Find out more about Reward Gateway's approach to benefits, equality, talent, technology, empathy, and what you’ll get in return for joining our Mission at rg.co/lifeatrg.

Apply Now

US Growth Marketing Director

Marketing, Boston, Full Time, $150,000 / year

Job Description

Key Responsibilities

Skills

The Interview Process

Boston

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